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MELE KALIKIMAKA I NĀ MAKAMAKA HELUHELU
Merry Christmas, Dear Readers

Cover Image: Masthead of Ka Hoku o Hawaii published on December 23, 1936.

Aloha Nūhou Monday,

We wish you good cheer, great company, and maybe even a gift or two. Merry Christmas to you all. Today’s post takes us back almost 90 years ago in Hilo. Enjoy a little nostalgia with these advertisements for Christmas present ideas appearing in Ka Hoku o Hawaii on December 23, 1936.

Image: Christmas decorations on Kamehameha Avenue, Hilo, Hawaiʻi. 1953–1956. Bishop Museum Archives, SP 206028

Image sharing on social media is welcome. For all other uses please contact Archives@BishopMuseum.org .

Image: “Moses Co., Ltd.” Ka Hoku o Hawaii, December 23, 1936, p. 3.

MERRY CHRISTMAS

Pick up a Radio for yourself.

Radio Supplies of All Sorts

That is what we are announcing. Come and see up close these new model Radios.

You will find Radios like these here at Moses Co. If you are in the market for this type of Radio, consult with the agents and get a demonstration.

This is a perfect gift to give someone your really love.

The Philco, the superior Radio. It is best suited for here in Hilo.

Don’t Forget

MOSES Co., Ltd.

HILO

Image: “Ah Mai,” Ka Hoku o Hawaii, December 23, 1936, p. 2

Come to

Ah Mai & Co.

Special gifts. We have all types of gifts.

If you cannot come up with what you want, come and

AH MAI will help you choose.

GRAYCO

Necklaces, Shirts of all types.

Flannel shirts for cold nights.

SHOE SUPPLIES

New RALSTON shoes.

Shoes for children, men, and women.

COME AND SEE UP CLOSE.

AH MAI & Co.

Corner of Haili and Kamehameha Streets, HILO

DON’T FORGET THIS

For your Lady the gifts you are giving, leave your orders and we will fill them.

NEW STYLE CLOTHES.

Helen of Hollywood. Fashion that will show off every curve of the body to snare all the handsome ones.

Sweaters for young girls.

We will be open every night from now on. See this ad every week in Ka Hoku o Hawaii.

AH MAI & Co.

Corner of Haili ame Kamehameha, HILO.

Image: “Kwong See Woh,” Ka Hoku o Hawaii, December 23, 1936, p. 4

MERRY CHRISTMAS TO US ALL

It is more joyful to give rather than to hoard things in the corner.

Now is the time to act.

At the store of KWONG SEE WO find what satisfies your cravings.

For family CHRISTMAS parties, if you are craving chicken, find young, juicy, and tender chicken here at this store in the market department.

Fine, fatty beef of all cuts can be found here.

Canned goods of all types can be found here.

If you want pig for Christmas, put in your orders for kālua pig from 25 to 100 pounds.

Condiments fit for that table can be found as per your desire.

KWONG SEE WO STORE

Kamehameha Avenue, HILO

This leads up to perhaps the most important of all of the ads running in this issue.

Image: “Mele Kalikimaka i na Makamaka,” Ka Hoku o Hawaii, December 23, 1936, p. 2

MERRY CHRISTMAS DEAR READERS OF THE HOKU O HAWAII

DON’T FORGET YOUR DEBTS TO THE HOKU NEWSPAPER

Image: Nighttime view of Kamehameha Avenue (left) and Kalākaua Street with holiday decorations; Hilo, Hawaiʻi. Photo by Roger Coryell, ca. 1950. Bishop Museum Archives, SG 120088

Image sharing on social media is welcome. For all other uses please contact Archives@BishopMuseum.org.

This post is part of He Aupuni Palapala: Preserving and Digitizing the Hawaiian Language Newspapers, a partnership between Bishop Museum and Awaiaulu with assistance from Kamehameha Schools. Mahalo nui loa to Hawaii Tourism Authority for their support. Learn more about this project here.

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